Local green energy co-operative Harborough Energy is launching a new crowdfunding initiative in a bid to secure an additional £5000 in prize money from high street retailer M&S Energy. Set up in 2014 to run and support affordable renewable energy projects in and around the Market Harborough area, Harborough Energy is using the crowdfunder initiative prior to the launch of its second energy share offer. Following the successful completion of a 57kW project in 2016, Harborough Energy is working towards the installation of an ambitious 150kW project in partnership with NBJ (London) Ltd, a local high-quality joinery business. “Running a large share offer has various costs associated with it. Rather than adding these to the future costs of the co-operative, we have taken the decision to run a crowdfunder asking people to support us in raising the funds needed for these costs,” explains Gavin Fletcher, one of the Directors of Harborough Energy. “This is an exciting innovation which will not only help us with costs, but generate much needed supporters and raise our profile.” The crowdfunder campaign will help to raise funds for costs previously covered by Big Lottery funding. Harborough Energy is hoping that a successful campaign could also help them win one of two £5000 prizes up for grabs from Marks and Spencer. M&S Energy is offering £10,000 for two community projects that are crowdfunding to bring the benefit of renewables and energy efficiency to their community. The first prize of £5,000 will go to the group that demonstrates community backing by gaining the highest number of supporters. The second prize of £5000 will be awarded to the group that raises the most money, proving that the community will dig deep to achieve ideas that are important to them. How does crowdfunding work?
Crowdfunding works by asking people to pledge to support a project in return for rewards. Supporters can pledge in multiples of five, starting from £5. Harborough Energy has teamed up with Langton Brewery and one of the rewards supporters can receive is a limited edition Harborough Energy beer brewed exclusively to celebrate the project.
Denise Marsdon of Harborough Energy is also urging anyone who is interested in benefitting from the project to make themselves known. “Harborough Energy would like to hear from any businesses or schools who would be interested in hosting solar panels for the scheme. Whether it’s something you might be interested in now or in the future, please contact me at firstname.lastname@example.org.”
Anyone can support the project by visiting their Crowdfunder page. The Crowdfunder campaign will run from Monday 25th June for 3 weeks.