Leicester based agency Creative62 is working with one of the UK’s most prestigious car interior specialists, to take their company brand from local to global.
The agency which specialises in design, artwork and branding, will work with Wigston company Ruskin Design to develop their marketing including a revamped website, advertising literature, sales materials and ongoing digital content.
Founded in 2012, Ruskin Design has built a solid reputation producing unique handcrafted car interiors for clients as far afield as the United Arab Emirates, Australia and the Americas.
Offering British craftsmanship at its finest, their talents have transformed many cars working with British design classic the Land Rover Defender, vintage and supercars of all marques. With their growing global client portfolio and many high profile car exhibitions just around the corner, Creative62’s brand re-fresh is perfectly timed.
Creative62 agency director Mark Robinson said: “What an opportunity. It is a rare thing to come across the level of craftsmanship that Ruskin produces and we are excited to elevate their company brand to reflect their work, which is truly worthy of global attention.
"To be involved in a job like this is great for a creative agency like ours. We can pull all the marketing together and finesse each element so that the company is in great shape to promote its products and services at an international level.
"We are on the first stage of the journey, like their customers, we are looking forward to where it takes us and Ruskin Design. But it will transform them over the coming months.”
Stephen Castledine, Owner of Ruskin Design commented: “Too often these days quality isn't what it should be. However, a Ruskin Inside™ is something to be seen and very quickly admired, even envied. This has certainly helped us stand head and shoulders above our competitors.
"We are confident that Creative62 has the skill and expertise to get our marketing ready for the world stage, so that we can continue to grow the business and delight car lovers everywhere.”