George boss Nick Jones to join Joules as new CEO

Market Harborough based fashion retailer Joules have named Commercial director of Asda, Nick Jones, as their new chief executive. Jones who has worked in retail since joining the Marks & Spencer graduate scheme in 1995 replaces current CEO Colin Porter who retires later this year.

Porter leaves having overseen the retailers debut on the London Stock Exchange in 2016, which gave the business a value of £140 million, with Joules bucking the widespread doom and gloom on the High Street.

As commercial director of George, Jones has been responsible for the retailers food, clothing and homeware businesses. Jones who lives in Rutland with his wife and two children is thrilled with his appointment.

'I have long admired Joules for its distinctive brand, its outstanding products and designs, and its connection with its customers.' Jones said following the announcement of his appointment.

"I have been impressed by the talent, energy and dedication of the people at Joules that I've met so far, and I'm looking forward to working with the wider team to deliver the group's growth strategy – building on its strong foundations to further develop Joules as an international lifestyle brand."

Ian Filby, non-executive chairman of Joules, said 'On behalf of the board and everyone at Joules, I am thrilled to welcome Nick as our next CEO.

"Nicks extensive retail, brand and strategy credentials, as well as a clear alignment with the Joules values, made him the outstanding candidate for the role"

The new CEO will start at Joules before the end of 2019 and, following a short handover, Porter will step down.

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