Leicester Castle Business School is working in partnership with local businesses to benefit students and the community.
By partnering with organisations in Leicester, LCBS is taking action to support its beliefs. Principal of the school Professor Dana Brown is renowned in the city’s business community for striving to include local lives in the carefully designed courses she offers.
After discussing Brexit, she told Niche Magazine: “I don’t think that Britain’s most successful future cities are going to be defined by large scale manufacturing anymore – it’s going to be that flexibly, that enterprising nature, the ability to integrate communities as well as refugees and new immigrants; they know they can come to Leicester and be successful and that is very special and different from other cities. That is the recipe for success as we potentially enter into a post-Brexit environment.”
With Curve, LCFC, Leicester Business Festival, East Midlands Airport, law firms, accountancies, marketing agencies and many more on board with her way of teaching, LCBS students benefit from an evolving variety of course perks. For those interested in the arts they can become involved with Curve, for sporting minds LCFC, and so on. The school is incorporating local businesses into their courses and even creating bespoke courses built from the interests of their newly enrolled students.
Professor Brown reiterates her beliefs to all her students – from recent postgraduates through to executive learners – that business should no longer be about bottom line profit. Instead, she believes that businesses have the power to change the lives of those around them. She encourages her students to think with an ethical mindset finding solutions to problems that can involve local and national communities in beneficial ways.
LCBS’s partnerships are ever-evolving. The executive education provider is working on developing more long-lasting relationships to benefit communities surrounding them near and far.
“Businesses always have to be at the top of their game in any area. Our academic staff are on the cutting edge of new innovations. They’re working closely with organisations all over the world, and to transfer that knowledge to the local business community I think is very powerful,” Professor Brown added.